PureProject: Meet the Collection

The Brooks PureProject™ collection introduces a unique way to experience your run by promoting a natural stride in an incredibly lightweight shoe. Knowing that simply removing parts of the shoe would result in poor performance, we took a proactive approach to biomechanical needs by developing five innovative technologies that engage the foot naturally, and with significantly fewer parts than a standard shoe. Breathable fabrics, radically flexible materials, and an extremely low profile complete the package to bring you a run for the senses. It's what we call the "Feel More with Less" experience.



PureConnect™

 

Runners are raving about these shoes – and so is Runner's World! The PureConnect was named "Best Debut" in Runner’s World’s Winter 2012 Shoe Guide in the December issue. The editors said the PureConnect "strikes a balance between barefoot-inspired minimalism and cushioning-required training. It has a lightweight, barely there feel yet is substantive enough to handle long tempo runs."

You'll feel your run from head to big toe with the radically lightweight and flexible PureConnect. Neutral runners who crave less shoe and more freedom will love the maximum breathability of an open mesh upper built on a slim and nimble underfoot.

A split toe groove extends through the forefoot allowing the runner to really engage the foot and get a greater sense of connection to the ground. This is a shoe for those who want as little as possible between them and the road.



PureFlow™

 

Neutral to Guidance runners can experience a run for the senses without losing the comfort of dynamic cushioning. The PureFlow brings a little more shoe and a whole lot of technology to a slick aesthetic. With a wider Nav Band coming up the lateral side and grabbing the midsole, the foot receives arch support without the bulkiness of underfoot materials. A center strike pod provides guidance in finding the natural landing zone, and modern air mesh wraps the foot for an incredibly comfortable fit.



PureCadence™

 

Lean construction fuses with a responsive fit in the PureCadence. For Guidance to Support runners, this shoe delivers more support through smart, streamlined features such as a wider Nav Band that’s locked in to the medial strike pod. A reinforced heel counter secures the foot and the internal PDRB helps prevent overpronation. The PureCadence gives runners who need more stability the chance to experience the feel of a natural foot strike with a lightweight, breathable shoe.



PureGrit™

 

Free your feet and embrace the trail with the PureGrit. Working with Scott Jurek, we developed a unique one-piece outsolethat has a concave shape. When forces are applied, the piece splays out to provide a more balanced lay-down. A sleek grip lug pattern and wide base protect the feet but still allow the runner to get in touch with the ground. Top it off with an ultralight mesh and conforming foam upper for a fit that really hugs the foot.