Behind the Brand
Gear For Women, By Women
All women deserve gear that looks great, fits perfectly, and meets the highest standards for on-the-run performance. The women working behind the scenes on our apparel and sports bra teams are committed to creating products that make running the best part of your day--so all you have to do is get out the door.
Re-thinking running shorts
Behind every pair of shorts are months of research and countless prototypes. Perfecting a short is tough, but Julianne Ruckman -- Product Line Manager (PLM) for apparel and sports bras -- says her teams look for innovative ways to solve problems. To improve waistbands on shorts and tights, for example, they were inspired by bottom bands of sports bras. Julianne says, "We use similar technology and engineering to make sure the shorts stay in place and support here."
Discover our shorts collection
Collaboration and creativity
When the apparel design team wants to test an idea, they lean on the developers and sample sewers to help their concept come to life. With in-house industrial sewing machines, the PLMS, designers, and developers experiment with patterns to create gear that meet the needs of all kinds of runners. Desks share space with stacks of fabric and spools of thread. Mannequins stand by--literally--to aid in fittings. Having in-house production capabilities allows ongoing experimentation and the freedom to try new things when inspiration strikes.
See all women's running gear
Running Gear Just for You
The women behind Brooks Running work hard to create high-performance products specifically for women. They know firsthand how much great gear improves a run, and every day at the office is an opportunity to share that experience with women everywhere.