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Sustainability
Running Responsibly
We are committed to a long-term, science-based approach to sustainability. We know it's time to think bigger about the impact our products and their full life cycle have on people and the planet.
Percentage of recycled content
-
This metric refers to the percentage of material by weight that has been recycled from post- or pre-consumer sources.
Number of plastic bottles
-
Our roadmap to use recycled raw materials initially focuses on post-consumer sources, such as plastic bottles.
-
With help from our suppliers, we calculate the number of plastic bottles used to make a size medium of each product.
Climate action
We are using sound science to address climate change and align our efforts across every level of our business to reduce carbon emissions. This includes product designs, materialization, manufacturing, and our global supply chain.
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Sustainable consumption
As we create new gear and run our global business, we also want to minimize our impact on the planet — so we are limiting our reliance on non-renewable resources by using more sustainable materials and reducing waste.
LEARN MORE
Responsible sourcing
An ethical global supply chain starts with factories and suppliers who share our values and our commitments to respect human rights, advance worker well-being and ensure sustainable manufacturing.
LEARN MORE
Running Responsibly
We are committed to a long-term, science-based approach to sustainability. We know it's time to think bigger about the impact our products and their full life cycle have on people and the planet.
Percentage of recycled content
- This metric refers to the percentage of material by weight that has been recycled from post- or pre-consumer sources.
Number of plastic bottles
- Our roadmap to use recycled raw materials initially focuses on post-consumer sources, such as plastic bottles.
- With help from our suppliers, we calculate the number of plastic bottles used to make a size medium of each product.
Climate action
We are using sound science to address climate change and align our efforts across every level of our business to reduce carbon emissions. This includes product designs, materialization, manufacturing, and our global supply chain.
LEARN MORESustainable consumption
As we create new gear and run our global business, we also want to minimize our impact on the planet — so we are limiting our reliance on non-renewable resources by using more sustainable materials and reducing waste.
LEARN MOREResponsible sourcing
An ethical global supply chain starts with factories and suppliers who share our values and our commitments to respect human rights, advance worker well-being and ensure sustainable manufacturing.
LEARN MOREBest for…
- Feeling quick
- Responsive ride
- Quick transitions
- Support
Features
- Lightweight cushion
- Quick transitions
- Smart support
- Extra breathable
- Added reflectivity
Surface |
Road
|
Midsole drop |
10mm
|
Weight |
8,6oz / 243,8g
|
Fit |
Classic Fit
|
Support and speed in a lightweight package


Sometimes more really is better
Increased lightweight cushioning
We've added more BioMoGo DNA cushioning for a dynamically responsive ride.
- Midsole stack height increased by 2mm to provide more responsiveness.
- BioMoGo DNA foam cushioning adapts to your unique gait, weight, and stride to deflect impact away from your body.
- Our cushioning technologies all start with DNA because they react to your unique stride.

Stay in your stride
Smart support
Our innovative technology supports your body in its natural motion path while keeping excess movement in check.
- Did you know support doesn’t just refer to arch support?
- GuideRails® support aids your feet, knees, and hips.

Onto your next stride — quickly
Responsive transitions
Redesigned midsole and Green Rubber Outsole help your foot move quickly from heel to toe.
- Green Rubber earned its name because it's made out of silica instead of petroleum, making it a more sustainable material choice.

Origin stories: the Launch
Famous — or infamous? — for bold colors and eye-catching styles, the Launch was introduced in the spring of 2009 as a lightweight neutral trainer with a little extra softness. The name was inspired by our Hanson’s pro team, who started their workouts with intervals and would then launch into the run. Despite a brief absence from 2012-2014, the Launch was so loved that in 2015, after a vocal group of runners called for the shoe’s return, we introduced the Launch 2.
The Launch continues to keep runners moving fast and light on their feet, now with the option of support.