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Run community

What is the Brooks Run Club?

9th July, 2025 | By Brooks Run Club
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Want to get rewarded for your runs? Well now you can. Make every run rewarding with Brooks Run Club (BRC). Sign up, earn strides every time you lace up, and get some great perks. Every run count towards getting meaningful rewards, whether you’re aiming to get a new PR, want to get some fresh air or want a bigger challenge. Juicy rewards from our partners and opportunities to give back to your community through a charity partner.

The Brooks Run Club is a free loyalty program that helps bank your runs along your path to unleash rewards. Essentially, the more you sweat, the more you get. Simply sign up, connect your fitness device and get rewards via ‘strides’ by doing what you already love: running. For every run (or walk) of at least 1km, you’ll earn 10 strides. There is a limit of 1 qualifying run counted per day. The more strides you earn, the more rewards you’ll have to look forward to. As you reach milestones (at 50, 100, 250, 500 strides) you’ll have the chance to unlock new rewards.

How to join?

Joining online is simple. Head to our BRC page and you can create an account by filling in a few details. Next up, connect your devices, so that you can start earning from the get-go. It takes no more than a few minutes before you’re on your journey to collecting ‘strides’.

What devices can BRC connect with?

With the BRC, we can connect with all standard devices and existing running programmes to help you automatically bank your runs. From connecting to your Strava account to your devices such as Garmin, Suunto, Fitbit, Coros and Polar. Once connected, there’s nothing else to do. Your activity will automatically be banked, so can focus on earning those strides, and earning the rewards in the background. 

What are the benefits of BRC?

The more you sweat, the more you get. From exclusive videos to discounts from Brooks’ partners, you won’t want to miss out. We work with partners and professionals so that you can enjoy being part of BRC. We have exclusive videos from top runners and other Brooks Run Club members to help keep you motivated and celebrated from your runs. We also have a welcome shout out from Josh Kerr himself to help your running journey. We’ve also teamed up with some amazing partners for rewards well worth the run. We give you early access to sales and discounts from our key partners, such as over 300 races via RunThrough, High5 sports nutrition, Goodr Sunglasses, or Body Glide anti-chafe balm. You even get an additional strides bonus on your birthday. Community is a big part of BRC, which is why we’ve also teamed up with parkrun in the UK to set up ‘giving pots’. You can use your strides to pledge to parkrun and give back to your community through our partnership with parkrun. And the best bit, even after claiming a reward, you keep your strides for the future.

Where is BRC available?

Currently, BRC is available in the UK and Germany, and launching soon in France. Keep an eye open as we’ll be expanding further across Europe soon!

Go even further with Dares, are you ready to push some limits?

For when you want even more, Dares from BRC are there. These are challenges that are there to test you. These are available to all members and you’ll have a set amount of time to complete a dare should you rise to the challenge. For example, could you spend 24 hours running in the trails over 30 days or complete 12x 5 mile runs in 1 month. And the prizes? These are bigger, from RunThrough season passes to full Brooks kits.

What are you waiting for: Bigger challenges; Bigger runs; Bigger prizes.

Run. Earn. Repeat.

We’re here to celebrate your effort and give you well deserved rewards, run after run.

Sign up. Bank runs. Unleash rewards.

Join today.

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