Run Happy

Running responsibly – sustainability at Brooks

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Header : Brooks belief
Body : We live, work and run as part of a global community. The planet is our home. And because more than 100 million people worldwide run outside, it’s critical we take care of it. Doing what’s right for people and the planet is a lifelong race. And we’re running it. What are our aims and what role is played by product sustainability and product design? You’ll find the answers below.

Our vision & goals

Create the best running gear in the world while we reduce our environmental impact in line with climate science, create positive social change and be transparent about these effort. Our focus to realise this long-term vision is to achieve Brooks’ Running Responsibly brand goals in the following areas:

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Title : Our vision & goals
Body : Create the best running gear in the world while we reduce our environmental impact in line with climate science, create positive social change and be transparent about these effort. Our focus to realise this long-term vision is to achieve Brooks’ Running Responsibly brand goals in the following areas:
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  • Product Sustainability

    Reduce the environmental impact of our product through a focus on materials, waste and chemicals


  • Climate Action

    Reduce greenhouse gas emissions in line with climate science


  • Responsible Sourcing

    Partner with our suppliers to achieve and continuously improve upon the Brooks Supplier Code of Conduct and Responsibly Sourcing Standards


Transparency

We’re committed to providing transparency to our customers and wider stakeholders on our goals and progress. We’re committed to adopting the Higg Index as one of the primary vehicles for providing that transparency. Publicly communicating Higg Index scores will be available to brands beginning in 2020 and we plan to align with that timeline.

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Title : Transparency
Body : We’re committed to providing transparency to our customers and wider stakeholders on our goals and progress. We’re committed to adopting the Higg Index as one of the primary vehicles for providing that transparency. Publicly communicating Higg Index scores will be available to brands beginning in 2020 and we plan to align with that timeline.
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Product Sustainability

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Title : Product Sustainability
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Product design for enhanced sustainability

What role does product design play? The creation of waste during footwear manufacturing can be significantly altered by the decisions made during product design. We've implemented a program to provide feedback loops to our footwear designers that evaluates the waste impact that is a result of those design choices. Central to this program is the calculation of the pattern efficiencies for each part of our core styles' footwear uppers. The shape of these different parts is the key contributor for the amount of waste created during manufacturing.

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Title : Product design for enhanced sustainability
Body : What role does product design play? The creation of waste during footwear manufacturing can be significantly altered by the decisions made during product design. We've implemented a program to provide feedback loops to our footwear designers that evaluates the waste impact that is a result of those design choices. Central to this program is the calculation of the pattern efficiencies for each part of our core styles' footwear uppers. The shape of these different parts is the key contributor for the amount of waste created during manufacturing.
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Product packaging

Through a focus on dematerialisation and maximum utilisation of recycled and recyclable materials, we're making strides towards a box that's better for the environment. In 2012, we set a materials weight reduction goal to further focus our efforts. We're making great progress towards this target and we're continually challenging our supply base to play an active role in continuing to find solutions to progress.

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Title : Product packaging
Body : Through a focus on dematerialisation and maximum utilisation of recycled and recyclable materials, we're making strides towards a box that's better for the environment. In 2012, we set a materials weight reduction goal to further focus our efforts. We're making great progress towards this target and we're continually challenging our supply base to play an active role in continuing to find solutions to progress.
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Run Happy
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Environmentally preferred materials

In recognition of their high environmental impact we're working hard behind the scenes to select materials that are better for both your run and the environment. Recycled Polyester and Biodegradable Midsoles in Footwear: Our footwear team has been focused on incorporating more sustainable materials into our footwear products for the last seven years. Their focus is on two of our highest volume materials; polyester and EVA, used in the upper mesh and midsole respectively. That’s why our product team uses the Higg Design & Development Module (Higg DDM), which is helping us make strategic material choices that benefit people and the environment. So even in 2018 we were already using 44% Bluesign® certified materials.

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Title : Environmentally preferred materials
Body : In recognition of their high environmental impact we're working hard behind the scenes to select materials that are better for both your run and the environment. Recycled Polyester and Biodegradable Midsoles in Footwear: Our footwear team has been focused on incorporating more sustainable materials into our footwear products for the last seven years. Their focus is on two of our highest volume materials; polyester and EVA, used in the upper mesh and midsole respectively. That’s why our product team uses the Higg Design & Development Module (Higg DDM), which is helping us make strategic material choices that benefit people and the environment. So even in 2018 we were already using 44% Bluesign® certified materials.
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Restricted substances program

Our restricted substances program exists to ensure our products are safe. Our Restricted Substances List (RSL) underpins the program and defines those substances that we restrict or eliminate from our products. All materials in Brooks’ product must comply with our RSL.

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Title : Restricted substances program
Body : Our restricted substances program exists to ensure our products are safe. Our Restricted Substances List (RSL) underpins the program and defines those substances that we restrict or eliminate from our products. All materials in Brooks’ product must comply with our RSL.
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Header : Climate action
Body : In 2010, we conducted a complete GHG inventory of all activities led by Brooks and our business partners to understand where our greatest sources of GHG emissions originate and the degree of control we have over them. As with most companies in our industry the majority of emissions throughout our value chain are from sources not under our direct control (materials, manufacturing, and transportation). Understanding our overall GHG footprint allows us to be focused with our continued tracking, measuring, and reduction efforts. We continue to annually track and measure our largest contributors of our direct sources of GHG emissions, as well as the largest contributors of our indirect sources that we have determined we can influence or take action to reduce. So in 2018, although we were experiencing strong economic growth, we were also in a position to reduce our absolute greenhouse gas emissions by 7% in comparison with the previous year.

Responsible sourcing

The Brooks Supplier Code of Conduct is the foundation of the Responsible Sourcing program. Together with local law and international labor standards it sets the guidelines by which we expect all supply chain partners to abide. The Supplier Code of Conduct is updated regularly to keep up with changing industry norms and the unique circumstances of our supply chain. Our most up-to-date Supplier Code of Conduct can be found below. The Supplier Code of Conduct is enforced through our work in the below sections. The Responsible Sourcing Standards is a supplemental guide for our suppliers to better understand our Responsible Sourcing program and how to meet our Supplier Code of Conduct. In 2018 almost 99% of our products were already coming from suppliers with production standards that met or even exceeded our responsible sourcing standards.

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Title : Responsible sourcing
Body : The Brooks Supplier Code of Conduct is the foundation of the Responsible Sourcing program. Together with local law and international labor standards it sets the guidelines by which we expect all supply chain partners to abide. The Supplier Code of Conduct is updated regularly to keep up with changing industry norms and the unique circumstances of our supply chain. Our most up-to-date Supplier Code of Conduct can be found below. The Supplier Code of Conduct is enforced through our work in the below sections. The Responsible Sourcing Standards is a supplemental guide for our suppliers to better understand our Responsible Sourcing program and how to meet our Supplier Code of Conduct. In 2018 almost 99% of our products were already coming from suppliers with production standards that met or even exceeded our responsible sourcing standards.
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