I.D. Athlete

Brooks I.D. Member Diane Groff, Colorado Sportswoman of the Year

Brooks I.D. Member Daniel L. (Dan) Boyle

Brooks I.D. Program
Brooks I.D. stands for Inspire Daily. These two simple words guide the principles of the program. Brooks I.D. is made up of over 800 members who are active in their running communities and share a passion for the Brooks brand. They are runners who are winners in their own right: Winning their age divisions, accomplishing their personal goals, pushing their own limits, and, by extension, encouraging others to do the same. They are coaches, mentors, and leaders.
Watch the I.D. Program Video

I.D. Member Benefits
All Brooks I.D. athletes enjoy 40% off purchases made at brooksrunning.com and are invited to connect with other members at Brooks-sponsored events nationwide. Members who exert an unusual level of influence in the running community also receive a complimentary product package. All I.D. members also receive a newsletter and are invited to read the Brooks I.D. Blog. I.D. members may also apply to join our Elite Wear Test Program—although we aren't currently accepting any more applicants at this time.

What We Look for
Brooks I.D. athletes members use their athletic talent to help carry out the Brooks mission: To inspire people to run and be active. We look for athletes who have a passion for Brooks, race and train in Brooks’ shoes and apparel, and enthusiastically evangelize the brand. To meet some of our members, watch the I.D. Program Video.

Featured I.D. Member

Kelly Fillnow, Featured I.D. Member for January 2009

North Carolina runner Kelly Fillnow is our Featured I.D. Member for January 2009. A personal trainer, nutrition, and life coach, Kelly is a triathlete who enjoys competing in half marathons and half Ironmans. She attended Davidson College and Duke University, where she ran cross country and played on the tennis team.

Read her bio

Stay Connected
Get the latest news and connect with other members:

Brooks I.D. Blog: Get the latest news on the I.D. program from Brooks.
Brooks I.D. Yahoo Group: Connect with other members via email, share photos, and more!
The Loop: Get the Brooks email newsletter with the inside story on Brooks products, exclusive offers, and inspiration to keep you running.

Official Gear
Get your official Brooks I.D. Program Tienken Running Jacket and Mesh Running Cap!

Apply Now
If you are interested in applying to become a Brooks I.D. athlete please complete the survey here.

Positive Media Exposures
In 2009, any I.D. member who is quoted mentioning “Brooks” or “Brooks I.D.” or appears in a published photo clearly wearing Brooks gear will be awarded $25 (up to $100/year) to purchase Brooks products online at brooksrunning.com. Here's the form you'll need to submit.