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Brooks’ Ghost 2 Grabs a Trio of Top Footwear Awards
Neutral Running Shoe Nabs Three Honors
Including Runner’s World “Best Global Update”
Bothell, Wash. – December 23, 2009
Leading running company Brooks Sports, Inc. (www.brooksrunning.com) announced today that the newest version of its neutral running shoe, the Ghost 2, was honored as “Best Global Update” for 2009 at the annual Runner’s World International Shoe Awards in New York City on October 30. Originally awarded “Best Update” in the Runner’s World Fall 2009 Shoe Guide, the Ghost 2 features updates such as a superior midfoot wrap ensuring a secure feel around the arch, extra forefoot cushioning and under-foot support, as well as Brooks’ eco-friendlier BioMoGo midsole and 100% recycled shoelaces.
In addition to the honors from Runner’s World, Fitness magazine named the Ghost 2 the winner of the neutral cushioned category in its 2009 running shoe review in its October issue. One wear tester in the publication raved, “They have the ideal amount of support without being too cushioned or clunky.”
Finally, the Ghost 2 won the title of “Best Green Award Winner” in the article “Best Kicks” in the November/December 2009 issue of Women’s Running magazine. Editors call out the shoe’s “full-length midsole made of BioMogo, which breaks down in a landfill 50 times faster than other midsole compounds.”
“All three wins prove that the Ghost 2 is becoming a go-to shoe in the neutral category. The Runner’s World award, in particular, is an incredible honor. It takes into account all the ‘Best Update’ winners in 2009 from around the world, so it truly represents the best of the best,” said Andre Kriwet, director of footwear merchandising at Brooks Sports, Inc. “These accolades set the stage perfectly for an even bigger update to the style in fall 2010.”
Building on the popularity of the Ghost 2, the much-anticipated Ghost 3, which hits stores July 2010, will take the shoe to a whole new level with an improved forefoot flex groove pattern, a custom fit, an eye-catching, on-trend style update, and availability in widths for the first time.
“With the Ghost 3, we wanted to make a statement,” said Injo Gunasekara, senior footwear industrial designer for Brooks Sports. “We started by creating a top-quality high performance neutral running shoe, then tapped into the fall ’10 trends of neons and gradient color patterns to take it to the next level.”
For more technical information about the Ghost 2 and all Brooks footwear, apparel, and accessories, please visit www.brooksrunning.com.
About Brooks
Brooks Sports, Inc. is a leading running company that designs and markets a line of performance footwear, apparel, and accessories in more than 40 countries worldwide. A subsidiary of Berkshire Hathaway Inc., Brooks was founded in 1914 and is headquartered in Bothell, Wash., near Seattle. The company’ s mission is to inspire everyone to run and be active by creating innovative gear that keeps them running longer, farther, and faster. Visit www.brooksrunning.com for more information, and follow frequent brand updates on Twitter (@brooksrunning) and Facebook (Brooks Sports).
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